Posta Prima Strada!

Your Neighbourhood Pizzeria

Nestled in the Cowichan Valley, surrounded by mountains, rivers, farms and vineyards is Prima Strada’s newest pizzeria.

Warm, intimate and casual, join us for wood-fired pizza, housemade gelato, a local beer or glass of wine.

Walk-ins always welcome.
We operate on a first come first served basis and we now offer
RESERVATIONS for parties 6 or more in Cobble Hill

News & Events

Summer menu, prima strada, pizza

New Summer Menu

We love our new seasonal menu additions and are thrilled to share them with you!…

read more
Vote prima strada, best pizza, best of the city, best kid friendly, black press, Victoria news

Vote Prima Strada for Best in the City

It’s time to vote! Victoria is a special city for so many reasons.  And while…

read more
Pizza Subscriptions

Prima Strada Pronto

Brand new available today! Two words. Pizza Subscription. “Subscription boxes are all the rage,” say…

read more
forza prima strada, community, running, pizza, prima strada, mec, Thetis lake

Forza Prima Strada

'Running is like eating pizza. Sometimes it's just too good to stop.' -Forza Prima Strada Join our…

read more
Cobble Hill Celebrates 1st Birthday

Oh What Fun, Look Who’s One!

Prima Strada Cobble Hill Celebrates a Birthday with New Sparkling Wine Two food lovers with…

read more
Community, VNFC, Victoria Native Friendship Centre

PPS Donates to Victoria Native Friendship Centre

On March 9, we invited the Youth Program at the Victoria Native Friendship Centre (VNFC) to…

read more
race, prima strada, festa della donna, secret marathon, forza prima strada, community

Festa della Donna’s Secret Marathon

We want to let you in on a secret.  On the eve of International Women’s…

read more
Pizza, Beer & Gelato at PPS Fort!

Celebrate Victoria Beer Week with Pizza at PPS!

Beer, Pizza and Gelato! Pizza makes us happy, beer make us happy and the two…

read more
Fantasy Night Pizza

Fantasy Pizza Night at PPS Cook

Fantasy Night Pizza - what's that you ask? Let us tell you ... For years…

read more
PPS Frizzante - Bubbles make everything better!

PPS Frizzante – Bubbles Make Everything Better!

Prima Frizzante - the newest member of the Vino della Casa (house wine) family has…

read more

Work With Us

At Pizzeria Prima Strada we are always on the lookout for outstanding people committed to customer service and customer satisfaction. More info?

Interested in working for Prima Strada? Complete our PDF application and email it to with a copy your resume.


Cobble Hill 250.929.4655

Cook Street 250.590.8595

Fort Street 250.590.8599

Media Vanessa Johnson

As a neighbourhood restaurant, we understand the importance of giving back. For inquiries, email

Staff Site