gelato to go!
Bring your favourite gelato or sorbetto home in a pint!

Choose your favourite PPS house made gelato or sorbetto flavour and bring a pint home, to a friend, to your mom, to work, really the possibilities are endless! It’s true, we’ve got pints to go!

Need an excuse to grab a small pint of delicious house made gelato or sorbetto? It’s okay, we understand and we’re here to help.

Your meal must end with dessert but your dinner companions aren’t willing to stay. Ask your server to fill a pint with your favorite flavor or 2 and bring it home. You just need it. It happens (to us it happens a lot). Your doctor ordered it (with your Friday night take out pizzas). It’s the bribe (we mean encouragement) to get the kids out of the car and into the pizzeria. Or out of the pizzeria and into the car 🙂 It’s a treat for when you get home (let’s be honest, it will probably be consumed in the car or walk home).

Special thanks to our guest Ms. AGS for the idea and encouragement.  Buon appetito!


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Riot Brewing Cask Night at PPS Cobble Hill

Riot Brewing Cask Night!

Love wood fired pizza and local beer?  If you’re vigorously nodding, we’ve got just the thing.  It’s true, there’s no better combination. Pizza and beer really are the best of friends and we’re thrilled to be partnering with Chemainus locals, Riot Brewing, for our first cask night at PPS Cobble Hill.

Franz Dessombes, Executive Chef at Pizzeria Prima Strada helped out at the brewery. “We were fortunate to be a part of the hands-on process when it came time to tweak the ‘Life Partners Pale Ale’ cask. We know you’ll like the sour cherry and thyme twist – plus it pairs really nicely with pizza so everybody wins!”

“Riot is a great partner for us,” Dessombes continues. “They brew classic and true-to-style beer and are a very fun team to work with. The event will be a excellent way to introduce both businesses into the authentic and thriving food and beverage community in the Cowichan Valley.

“Pizza and beer is a classic combination, so when The Pizza Man called, we answered. Cask beer is great because…

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New Fall Menu Now Available!

As we shift from summer to fall, we say farewell to farm fresh cherry tomatoes and start to see more root vegetables and winter greens on our menu.  We’ve added a few new pizzas that we hope you’ll enjoy including polenta, back by popular demand!

Polenta e caponata Eggplant, red & yellow pepper, fennel, sultanas, fresh mozzarella, parmigiano

Insalata d’verdure arrosto Oven roasted seasonal vegetables, fresh herb vinaigrette, ricotta, chilis

Insalata d’autunno Mixed greens, frisee, spiced walnuts, shaved egg, crostini, gorgonzola, roasted onion

Piccante e Dolce Red pepper, tomato, fresh mozzarella, caciocavello, calabrese, red onion, banana peppers, chives

Schiacciare e Broccolini Squash, fresh mozzarella, goat cheese, broccolini, red onion, candied walnuts

Buon appetito! 

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Cowichan bees, honey, prima strada, Cowichan honey
Sweet Buzz at Prima Strada

Cowichan Honey + PPS = LOVE

For the month of October, we’ve partnered with the Cowichan Beekeepers and added honey to our menu!  All PPS locations will feature local Cowichan fireweed honey (harvested on the west coast of Vancouver Island) on our daily pizza specials including a Bee’s Knees cocktail and our seasonal cinnamon honey gelato.  In partnership with the Cowichan Beekeepers Club, we’ll be donating a portion of all honey pizza and gelato sales to the Cowichan Valley Beekeeping Club.

Cowichan Valley is home to an estimated 400 beekeepers, with approximately 75 belonging to the Cowichan Beekeepers Club. The club, founded in 1954, keeps members up to date on current trends and best practices to keep the valley’s bee colonies strong and healthy.

Our team at PPS, now with first hand bee extraction experience, have been getting creative with the use of honey. We’ve developed some incredible pairings that we know you, our fans will appreciate. We visited Mitchell Grant’s hives, Vice President of the Beekeepers Club, and are now even more in awe of our bee neighbours! Using a truly local ingredient – some hives are less than 10km away from our Cobble Hill pizzeria, it’s just…

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King of Cheeses: Parmigiano Reggiano

Parmigiano Reggiano: Buy bulk, freeze and don’t throw away the rind! Arguably, Parmigiano Reggiano (Parmesan or Parm) is one of the more expensive cheeses you’ll find at the market. That’s due to it’s aging process (between 12 – 36 months) and strict regulatory inspection by the Consorzio del Formaggio Parmigiano Reggiano.  It’s the real deal and it’s worth it!

Although you’re not going through wheels at home, we do recommend buying in bulk if you can. We’e confident you can find plenty of uses for that large wedge of cheese. It’s our go to snack and we add it to so many dishes: eggs, salads, soups, pasta and of course pizza!  Don’t be fooled by the seemingly inedible hard rind of the real Parmigiano Reggiano. It’s a keeper and it just so happens to be one Italy’ s biggest kept secrets.

Collect the rinds, store in an air tight container and toss in the freezer. They’ll store for as long as you want, for years if you need them to but we suspect they won’t last long.  Keep a keen eye for them at the market. We’ve seen them for cheap! Don’t mind the strange looks received in the…

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Posta Prima Strada!

Work With Us

At Pizzeria Prima Strada we are always on the lookout for outstanding people committed to customer service and customer satisfaction. More info?

Interested in working for Prima Strada? Complete our PDF application and email it to with a copy your resume.