Summer Spritz, spritzes are back, Prima Strada cocktails
Summer of Spritz at PPS

Try one, or all! They are delicious, trust us.

Starting June 18th – it’s the Summer of Spritz at PPS and our new and improved line up is both tempting and delicious.  These 4 thirst-quenching beauties are ideal on the patio but honestly, just as refreshing indoors paired with the classic Magherita or perhaps the Rucola e crudo.

With a nod from the Cocktail Gods, our talented bartenders including Scott Wronko and former PPS staffer Garet Kay collectively inspired and enhanced these drinks!

Try our new Campari Chinotto, Blueberry, Mint-Basil or the classic Italian favourite Aperol Spritz. All PPS Spritz feature Prima Frizzante, made in the Cowichan Valley by our friends at Averill Creek.  We’re excited for you to try one, or all!  Let us know which one is your favourite by tagging #summerofspritz.

Cin cin!

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Negroni week at Prima Strada
Negroni Week June 4 – 10

Water for plants, negroni for me.

You know you’re special when you get your own week! Join us in celebrating one of the world’s great cocktails, the negroni.  A delicious combination of Campari, Gin & Vermouth – it’s a classic Italian cocktail.

For every negroni purchased at any of our pizzeria’s, PPS will donate $1 to raise money for Little Free Library.  Little Free Library is a nonprofit organization that inspires a love of reading, builds community and sparks creativity by fostering neighbourhood book exchanges around the world. We were so inspired last year, we built our very own in Cook Street Village!

Cin cin!

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Summer menu, prima strada, pizza
New Summer Menu

We love our new seasonal menu additions and are thrilled to share them with you! At PPS, we pride ourselves in serving fresh, local ingredients and you’ll see that on our summer menu.

The Insalata di rucola e coppa is our version of an Italian caesar. It features arugula, frisée, coppa salami, crostini, parmigiano, lemon anchovy vinaigrette.  We’ve kept the Insalata d’verdure arrosto on the menu featuring local oven roasted seasonal vegetables, fresh herb vinaigrette & ricotta.  Keep an eye out for the Insalata Caprese. It’ll be making appearances on our feature boards!

While it’s hard to say goodbye to the winter greens, we know it means the return of cherry tomatoes and the Pizze Filetti! This year, Executive Chef Franz Dessombes has added a pesto drizzle to finish and we feel it’s a game changer.

Along with a new Summer of Spritz line up coming soon, our favourite patio wine 8th Generation Pinot Meunier Rosé is back and it’s really, really good.

As always, we love hearing your feedback. Don’t hesitate to let us know which is your new favourite!

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Prima Strada Pronto

Brand new available today! Two words. Pizza Subscription.

“Subscription boxes are all the rage,” say Director of Operations, Andrew Johnson. “People are too busy these days and the hassle of dinner prep after a full work day can be strenuous. We’ve eliminated that, at least once a week.”

At Prima Strada, we’re always looking for ways to improve.  Behind the scenes, our team has been working to develop programs to get more Prima Strada pizza in the hands of Victoria and Cowichan residents.  We’ve developed a three-tiered subscription service available through Amazon’s Alexa ® or Google’s Assistant ®.

Pizza Subscriptions

Personalize your PPS Pizza Subscription today by sending an email to vanessa@primastrada.com.  The first 100 subscribers will have their pizzas personally delivery by Pizzeria Prima Strada’s President, Cristen DeCarolis.

What about our carbon footprint? We’ve thought of that! Our zero emissions delivery drivers will be zooming around town on our new ‘Powered By Pizza’ bikes!

No one wants to spend valuable time every night deciding on dinner. Peas or broccoli? Steak or chicken? One night a week, enjoy the consistency…

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Posta Prima Strada!

Work With Us


At Pizzeria Prima Strada we are always on the lookout for outstanding people committed to customer service and customer satisfaction. More info?

Interested in working for Prima Strada? Complete our PDF application and email it to jobs@primastrada.com with a copy your resume.