Prima Strada Pronto

Brand new available today! Two words. Pizza Subscription.

“Subscription boxes are all the rage,” say Director of Operations, Andrew Johnson. “People are too busy these days and the hassle of dinner prep after a full work day can be strenuous. We’ve eliminated that, at least once a week.”

At Prima Strada, we’re always looking for ways to improve.  Behind the scenes, our team has been working to develop programs to get more Prima Strada pizza in the hands of Victoria and Cowichan residents.  We’ve developed a three-tiered subscription service available through Amazon’s Alexa ® or Google’s Assistant ®.

Pizza Subscriptions

Personalize your PPS Pizza Subscription today by sending an email to  The first 100 subscribers will have their pizzas personally delivery by Pizzeria Prima Strada’s President, Cristen DeCarolis.

What about our carbon footprint? We’ve thought of that! Our zero emissions delivery drivers will be zooming around town on our new ‘Powered By Pizza’ bikes!

No one wants to spend valuable time every night deciding on dinner. Peas or broccoli? Steak or chicken? One night a week, enjoy the consistency…

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We Were Featured in WestJet Magazine! Thanks, WestJet!



Upon sifting through our news and emails this morning, we were so happy to discover that we were featured in this month’s Pizza Edition of WestJet Magazine!

It’s so great to know that WestJet’s Jill Foran loves our pizza pies as much as we do!

Thanks so much for the kind mention, WestJet!

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Pizzeria Prima Strada Has Officially Entered the Realm of Video! Read Below for the Link!


Well, it’s official! We’ve finally entered the realm of video and film!

In the past months, you may have noticed us taking advantage of Instagram’s video capability by releasing some creative and fun short clips of our restaurant on our channel.  (Don’t follow us on Instagram? Find us at

What you should also know is that, behind the scenes, our team has been hard at work filming and producing PPS’ very first short film. Exciting indeed!

We’re thrilled to finally present to you “Pizzeria Prima Strada: The Adventure”.

The film, a seven minute video, documents the story of Pizzeria Prima Strada, as told by PPS co owners Cristen and Geoffrey Dallas.  You’ll also hear commentary from long-time employee and now Director of Operations, Andrew Johnson.

If you’ve ever wanted the inside scoop on our restaurant – how we came to be and how we view what we do, as well as behind the scenes footage of our process – you won’t want to miss this. This video’s got it all.

Find the full length cut of “The Adventure” on our new YouTube channel – Pizzeria Prima Strada.

You can also look…

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Want the Behind-the-Scenes Story of PPS? Here’s Your Chance!


Recently, PPS owner Cristen was asked to speak with radio host Felicia Lee on her show, Jumping the Gap.

Jumping the Gap is part of the EWN Radio Network. It focuses on business leaders and their personal strategies to growth and success.On her show, Felicia has interviewed those behind Victoria’s Origin Bakery, as well as Penticton’s Laughing Stock Vineyards.

Ever wanted the behind the scenes story on Pizzeria Prima Strada? Want to know how your favourite neighbourhood pizzeria came to be, and how it might continue to grow to serve you better? Who better to hear it from than the PPS co-founder herself?!

Click the link below to hear Cristen DeCarolis Dallas’ candid conversation with radio talk show host, Felicia Lee.–executing-on-a-seven-figure-vision-with-cristen-decarolis-dallas


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Posta Prima Strada!

Work With Us

At Pizzeria Prima Strada we are always on the lookout for outstanding people committed to customer service and customer satisfaction. More info?

Interested in working for Prima Strada? Complete our PDF application and email it to with a copy your resume.