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New PPS Shirts Have Arrived! And We Know You’ll Love Them As Much As We Do!

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At V.I.C. Fest last weekend? You probably noticed the Pizzeria Prima Strada mobile oven, which means you probably also noticed PPS team members sporting their new PPS t-shirt.

We’re extremely excited to announce the arrival of the newest PPS swag! Prima Strada’s black and white “I’m Sorry For What I Said When I Was Hungry” t-shirts are finally here! And we’ve got plenty – even one for you!

Not familiar with the term “hanger?” We’ll break it down: hunger plus anger makes you “hangry.” (That’s a hard g). Say it with us… “hangry.” You’re angry that your hungry but you don’t really know it. We admit we’ve been hangry and we’re fairly confident you have too. When we’re hangry, we say things we don’t mean. In fact, we know we do. We always regret them and we’re really very sorry.

(Does this sound like you? Don’t be afraid. Know that you’re not alone. We’re right here with you).

If and once you accept your hanger, you’ll need to take action.

Let us help. We’re confident we can stop hanger together.

Follow our two-step program.

Step 1. Stop by either PPS location for your favourite pizza. You’ll be proactively preventing hanger before it happens. (That’s a job well done).

Step 2. Pick up your very own 1st edition PPS “I’m Sorry For What I Said When I Was Hungry” t-shirt (available for 15 dollars plus tax).

Afterall, we’ve all been hangry, and we’re all very sorry. What we shouldn’t be is afraid to admit it.

When you wear our new t-shirt, you’ll be encouraging other hangries to accept and overcome their problems, too. That makes wearing a PPS apology t-shirt both honourable AND admirable.

Come get one today!

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Cobble Hill 250.929.4655

Cook Street 250.590.8595

Fort Street 250.590.8599


Media Jenn Pott

As a neighbourhood restaurant, we understand the importance of giving back. For inquiries, visit this page

We would like to acknowledge Pizzeria Prima Strada is grateful to operate in the beautiful traditional unceded Coast Salish territories of the Lekwungen, Esquimalt and Cowichan people.

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